I’m a member of the PPA and one of the programs they push is the Certified Professional Photographer program. Skeptical of its value as a business and marketing tool, I decided yesterday to pose the question to my followers on Twitter and Google+.
First, I Storified the results from Twitter:
And here’s a screenshot from Google+:
Seems to me that (at least amongst my communities), nobody knows what a Certified Professional Photographer is… and even worse, many of those that don’t know are skeptical or have negative sentiment.
I realize that any sort of certification needs some ramp-up time, but this has been around for a while, and if potential clients don’t have any idea what it means it seems that it would be a stretch as a professional benefit.