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Speaking About WordPress Writing at WordCamp Seattle

WordCamp SeattleI’m excited to announce that I’ll be in Seattle on June 8th to speak at WordCamp Seattle, a conference for writers, designers, developers, and others using the WordPress platform.

First, if you’re anywhere in the Pacific Northwest and use WordPress and haven’t yet purchased a ticket for the event, go do that now because it’s on the way to being a sold-out event. Then come back here, and read more about the fact that I’m speaking about

Writing Workflow for WordPress

Having blogged for over 12 years, a majority of that time with WordPress, and having written thousands of articles for a variety of websites, I’ve figured out some tips, tricks, and methods for ensuring a relatively frictionless writing process that produces pleasing results.

This talk will be aimed at intermediate and advanced users who are already familiar with WordPress basics such as posts vs. pages, installing a plugin, adding images, and other fundamentals.

My talk will encompass a look at how I write articles for the online world. From a process standpoint, this flow will include:

  • capturing and prioritizing ideas
  • drafting articles
  • preparing an article for publication (proofing, adding media, etc)
  • post-publishing promotion and followup

I also plan to dive into specific tools for the process, including:

  • writing in Markdown (why, how to learn, and tools)
  • managing scheduled posts (plugins that help)
  • a system for ensuring steps in the publishing process aren’t overlooked
  • a quick look at article promotion tools that don’t involve spamming or sleaze

Attendees should walk away with several ideas for increasing the efficiency of their writing and publishing process using a WordPress platform.


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Interesting Links Roundup: July 10th

As I wander the web I find interesting things. I share:

What have you seen lately that’s interesting?


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That Creative Twitch

One of the hallways inside San Francisco City HallWhen I don’t get to create, I get twitchy.

A day in which I don’t make a photograph, write a blog post, create some video, or engage in another act of creation is a day in which I feel I’ve failed and landed in a bad place.

Wednesday was such a day. After a frustrating day of computer problems and meetings, I had dinner with my family and then Jennifer and I went to an adults-only event at the local science museum. It was a lot of fun, but by the time we arrived home around 10pm I was tired and didn’t have the energy or time to make something. I checked a couple things quickly on the computer and got ready for bed.

And then I realized something was bothering me. After a couple minutes I identified the lack of much creativity as being that thing.

I grabbed my iPad off the nightstand, opened Byword, and wrote this post. And then that twitch was gone. I made something.

What happens when your creativity isn’t able to spill out?


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Interesting Links Roundup: April 16th

As I wander the web I find interesting things. I share:

What have you seen lately that’s interesting?


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Consolidating Social Outlet Overload: Interesting… from Aaron

Decorative metal along the edge of a roofline on the Seattle waterfrontLast week I mused about spreading content widely vs. attempting to reduce fragmentation, and it ties into a related topic: how do you keep track of interesting things that someone does, regardless of their, and your, platforms of choice? I publish here, on Google+, on Twitter, on Facebook, and on Instagram regularly. Most of the time I’m sharing different content with different audiences. How can someone keep track of the best stuff without following me everywhere?

I don’t have a magical solution for everyone. But I now have a practical solution for keeping up with the “best of the best” things that I write, photograph, curate, and share. I’m announcing the creation of Interesting… from Aaron. Enter your email address to get started:

Interesting… from Aaron is a once-weekly message that will contain:

  • My favorite photo I’ve created that week
  • Some not-published-elsewhere thoughts on an interesting observation or learning
  • Links to any interesting things I’ve written that week
  • Links to a few interesting things that other folks have written

The best of the things I’ve created or seen (photography, internet/tech, media, wackiness) distilled into one easy message each week.


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Interesting Links Roundup: February 16th

As I wander the web I find interesting things. I share:

What have you seen lately that’s interesting?


If you found this interesting, share it with your friends on Facebook, Twitter, or Google+

Plain Text + Markdown: Overview of my Blog Writing Workflow

As this post is published, I’ll be giving a talk on this very subject at WordCamp Las Vegas.

Composing blog posts directly into the blog’s editor or administrative interface works great when one is first starting out, but I found that my situation demanded something a bit more flexible. In particular, my blogging workflow addresses the challenges of:

  • having several partially-written article drafts
  • writing on a variety of devices including a desktop computer, laptop, iPad, or smartphone
  • being able to write when not connected to the internet

My solution: prepare blog posts in a plain text format using Markdown.

Plain Text Rules

Buttons, arranged.Plain text has the benefit of being editable anywhere – every computer system in existence has a way to edit plain text. I use Byword on my OS X machines and Elements on my iPhone and iPad. In a pinch, I can use a text editor on any machine I find. Plain text is easily searchable and eliminates any sort of file-format compatibility issues between systems.

Dropbox for Portability

I mentioned I write from a variety of devices. Like many writers, I’m often working on various articles that are in assorted states of completion. I keep a folder of the plain text in-progress articles synchronized between computers using Dropbox. Dropbox provides easy file synchronization between almost any device (Mac, Windows, iPhone, iPad, Android, etc) and you can get started with Dropbox for free. If you haven’t signed up, do so with my referral link right here and we’ll both get additional free space.

Markdown: Attractive and Functional

Markdown is a way to add text markup for the web while still retaining a format such that the text is readable by anyone. For example, a bulleted list is created by using an asterisk (*) at the beginning of a line. A level three header (the H3 tag in HTML) is indicated by prefixing a line with three pound symbols (###). A markdown document is easily read and shared without being rendered for the web, whereas HTML is kind of ugly when viewed as source.

To learn more about Markdown, read about it from its creator, John Gruber.

My Tools of Choice

I already mentioned Dropbox as my method for keeping files under control.

For writing, I use Byword on my OS X machines. Byword is a minimalist editor with great Markdown support, including the ability to easily add Markdown formatting to a document. It also provides some visual Markdown cues such as bolding the text onscreen when that text is surrounded by Markdown indicating that it should be bold.

A relatively new OS X application, Marked, works with any text editor to display a live preview of a Markdown document each time that document is saved, essentially adding Markdown support to editors which have one and enhancing the preview/display ability of those with some existing support.

When mobile, I use Elements for text editing on my iPad and iPhone. It features Dropbox integration so that it easily displays, edits, and saves files to a Dropbox folder. Elements also features native Markdown support, such that when working on a Markdown document, you’re one tap away from previewing that document as it will be rendered into HTML. Elements supports offline editing; you’re able to edit and save documents even when you might not have a data connection. Once you have connectivity, simply fire up Elements and it will push those changes up to Dropbox.

To the Blog!

After finishing an article in my text editor, I convert the Markdown to HTML (this can be done via any of the apps mentioned) and paste it into the WordPress post editor. I add categories, tags, images, and I’m set to go.


The combination of synchronized plain text files, composed using Markdown and edited with great writing tools provides a powerful workflow for my blogging life. Like all workflows, I’m always on the lookout for little tweaks; here’s what’s working for me right now.


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Good Online Content Shouldn’t be Expected to be Free

The idea of paying for content of value is nothing new and one embraced by most folks without question. Magazine subscriptions, cable television, premium sports networks, Netflix memberships and other similar fees are amongst the expenses of the average American.

It baffles me why content delivered over the internet should be different. If a content creator expends effort and provides useful information or entertainment, it shouldn’t be a stretch for that creator to suggest payment.

Yesterday I became a member of Shawn Blanc’s website. I’ve followed his writing for many months and enjoyed the B & B Podcast he hosts with Benjamin Brooks. Shawn’s writing is now his primary source of income and I figure a $3/month membership is quite reasonable.

The fact that content is distributed electronically does not mean it intrinsically has less value.


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